Kevin Matthews
Global Head of Marketing
Main tasks
- Global Head of Marketing responsible for all aspects of the company brand and communications.
- Develop and implement a comprehensive global marketing strategy that aligns with the company's overall business objectives.
- Lead and mentor a global marketing team, fostering a culture of innovation, collaboration, and high performance.
- Oversee all marketing activities, including digital marketing, brand management, public relations, and content marketing.
- Drive the development and execution of integrated marketing campaigns to generate leads and enhance brand awareness.
Previous work experience
- Marketing Director for Leathwaite (2016-2021)
- Marketing Advisor & Consultant for The Pay Index (2017-2021)
- Group Head of Marketing for Simon Holdings Plc (2005-2016)
- Head of Marketing, Solutions Four Impact Ltd (2001-2005)
- Group Marketing Manager, Stockley Park (1998-2001)
Education
- MA Strategic Marketing Management, Gloucester University (1994-1996)
- BA (hons) Marketing, Bournemouth University (1990-1994)
Additional information
- Licensed Business Practitioner of NLP (Neuro-Linguistic Programming) Credential ID 124902 (2012)
- Maximise Your Potential Podcast - Creator & Host of the #1 ranked and European Business Podcast of the Year (2010-2015)
Articles & Resources
- Podcast Interview: Brand and Deliver – Scaling a Marketing Function (2024)
- Podcast Interview: Climb in Consulting – Building & Scaling a Global Marketing Function on a Budget (2022)